Trade publications report on the industry for the industry, examples are: Automotive News, Restaurant News, Hotel and Motel Management, Sales and Marketing Management. The free web will give you current or sample issues. Premium content and backfiles are available through these research databases.
Ebsco Business Source Premier
Excellent source for industry reports, company profiles and SWOTS and managment and market news.
Proquest ABI Inform Complete
Best for all industry news articles, widely used by business for recent news on competitors, suppliers and customers.
Excellent for major publically traded companies and international.
TIP: Search "conference call" [company name] to read latest analysis and quarterly reports interviewed by top analysts.
Industry market reports on consumer goods and services. Excellent economic indicator reports. Global perspective.
Lexis Nexis Academic
Excellent for news especially local news about companies, people in business and business topics.
Trade and Professional Associations
Look to trade association pages on the free web. Many industry and news reports will identify them. Some information is available free, but most is only available to members. Get around this by searching the associatio name for news reports in the above databases.
Examples of trade and professional associations are National Restaurant Association; American Library Association
Local Business News These links provide premium current and full text access unavailable to free web)
San Diego Union Tribune (via Factiva) Including Temecula / Murietta news. Click for other databases covering UT
San Diego Business Journal (limited access via Proquest). Physical holdings for SDBJ Book of Lists