Use the navigation on the left-hand side of the page to locate - books, journals, articles, and more!
This resource puts together sources for researching topics related to marketing and advertising. The web sources offer links to tools to locate learn more about the profession of marketing and also web-based marketing sites of interest.
DICTIONARY | ENCYCLOPEDIA | REFERENCE SOURCES:
eBook via Business Expert Press. For off-campus access CSUSM ID and password required
eBook via Ebook Central. For off-campus access CSUSM ID and password required
See LEFT to link to other pages of resources for Marketing/Advertising.